Basic Plot: Jealous colleagues conspire to get a top London cop transferred to a small town and paired with a witless new partner. On the beat, the pair stumble upon a series of suspicious accidents and events.
Released in 2007, the creators of Hot Fuzz would benefit mostly by using NMT to promote their film.
They released their trailer on youtube via the popular youtube channel 'movieclips' (http://www.youtube.com/user/movieclips) which is renowned for releasing the newest and most popular movie trailers. This ensured their trailer not go ignored by the public. It is a good tactic as viewing movie trailers online is one of the more easier and enjoyable ways to be informed about a film.
http://www.youtube.com/watch?v=ayTnvVpj9t4
They also created a Facebook fanpage. This was a great way to promote their film to the young target audience their film was aimed at as Facebook is mostly used by the younger generations.
http://www.facebook.com/pages/Hot-Fuzz/105507782815910